Brazil has long been a secret for those in the know seeking top-tier healthcare at a fraction of the price. However, with the surge in turismo odontológico, the secret is out. Patients from North America and Europe are now flocking to cities like São Paulo for everything from complex dental implants to life-changing smile makeovers. 

We see them everywhere. On red carpets, magazine covers, and social media, with smiles that seem impossibly perfect. They are dazzling, symmetrical, and brilliantly white. We are led to believe that these are the result of good genetics, a healthy lifestyle, and maybe a little luck. But what if I told you that this is one of the biggest deceptions in modern media?